China Trademark & IP Knowledge Hub

Can AI-created logos be protected in China? Learn how foreign companies can register AI-generated trademarks, manage ownership risks, and secure brand protection before entering the Chinese market.

Artwork Copyright Registration Case Overview Our team has successfully completed a full artwork copyright registration project with outstanding service efficiency and professional standardization. The entire process, from official application submission on June 8 to final official approval on July 20, was fully accomplished within 30 working days. This achievement reached the company’s optimal service benchmark for art copyright registration. Core Service Advantages & Case Hi

Why Foreign Companies Need a Strategic Trademark Protection Plan Before Entering China When expanding into China, many foreign companies focus on market opportunities, customers, and business growth. However, one important area is often overlooked until problems arise: trademark protection. A trademark is more than a name or logo. It represents a company’s reputation, market investment, and long-term business value. Without proper protection in China, companies may face trade

Why the DAGENHAS Case Matters The DAGENHAS case is important because it shows the difference between brand recognition and legal similarity. Häagen-Dazs is a highly recognizable international brand, but that did not automatically mean the later filed mark would be refused. CNIPA still had to apply its own similarity analysis. That is where many foreign applicants make a mistake. They assume that a famous brand will always block a similar-looking filing. In practice, CNIPA loo

TM APPROVAL: Dag'enHas is a new startup concept focused on themed products, retail experiences, and franchise opportunities. The Dag'enHas name is derived from the founder's name, Dag, and the English word "has." DAG'EN is also inspired by the Norwegian word "dagen," meaning "the day," reflecting the belief that every day should be filled with imagination, creativity, and discovery. Combined with the English word "has," the name reflects a brand built around these ideals. Dag

As Taylor Swift’s legal team — and others like Matthew McConaughey, who filed for his “Alright, alright, alright” sound mark in early 2026 — are demonstrating, the future of brand protection belongs to those who treat their identity as a trademarkable asset. Every sight, sound, and sensation associated with your brand can be protected — if you act before AI acts against you. In the AI era, your brand is no longer just what you sell. It‘s everything that makes you, you.