About TMRegisterChina
Protecting Foreign Brands in China Since 2015
China follows a strict first-to-file trademark system — the first person to file, not the first to use, owns the rights. Every year, thousands of foreign businesses discover this too late, after a local party has already registered their brand name, logo, or product design.
TMRegisterChina exists to make sure that doesn't happen to you.
We are a CNIPA-listed trademark agent, licensed to file directly with the China National Intellectual Property Administration. As a brand under Gomax Group — a trusted China market entry and business services provider operating since 2015 — we combine deep regulatory expertise with a client experience built for English-speaking founders, brand owners, and legal teams who don't speak Chinese and don't have time to learn CNIPA's filing system from scratch.
Who We Are
TMRegisterChina is powered by Gomax Group, which operates entities in China and the United States and serves clients across more than 40 countries. Our team includes licensed IP agents, bilingual legal advisors, and brand localization specialists who work exclusively on protecting intellectual property in the Chinese market.
We were founded on a simple observation: most international brands don't lose their trademark rights in China because of bad products or weak brands — they lose them because of slow decisions, language barriers, and unfamiliarity with a filing system that rewards speed.
Our job is to remove all three of those obstacles.
What Makes Us Different
Licensed CNIPA Agent
We file directly with the China National Intellectual Property Administration — no third-party intermediaries, no added delays.
English-First Service
Every step of the process — consultation, document preparation, status updates, office action responses — happens in clear, professional English.
Built for Foreign Applicants
We've guided hundreds of clients from over 40 countries through CNIPA's requirements, including the specific documentation foreign applicants need that domestic applicants don't.
Speed Without Shortcuts
3-day application submission turnaround, paired with full compliance — we don't trade accuracy for speed.
Part of the Gomax Group Family
TMRegisterChina is one of three specialized brands under Gomax Group, each focused on a different stage of doing business in China:
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iChinaCompany — Company formation and corporate compliance (WFOE, JV, RO registration)
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ExpertinChina — HR, payroll, work visas, and Employer of Record (EOR) services
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TMRegisterChina — Trademark, copyright, and patent protection
Whether you're just registering your brand name or building a full operating presence in China, the Gomax Group network covers the entire journey — with one trusted, English-speaking team behind it.